{"id":39479,"date":"2023-05-23T00:00:00","date_gmt":"2023-05-23T04:00:00","guid":{"rendered":"https:\/\/cws.charlotte.edu\/backup-coaa\/graphic-design-students-create-mural-for-business-affairs-office\/"},"modified":"2024-07-11T15:39:38","modified_gmt":"2024-07-11T19:39:38","slug":"graphic-design-students-create-mural-for-business-affairs-office","status":"publish","type":"post","link":"https:\/\/cws.charlotte.edu\/backup-coaa\/news\/2023-05-23\/graphic-design-students-create-mural-business-affairs-office\/","title":{"rendered":"Graphic Design Students Create Mural for Business Affairs Office"},"content":{"rendered":"

When Richard Amon, vice chancellor for business affairs, considered the blank walls that greet guests in the recently-renovated fourth floor of Reese, he saw a collaborative opportunity to liven up the space, showcase his staff and involve students. Wheels churning, he contacted the Department of Art and Art History with an idea to create a mural to cover the walls.<\/p>\n

\u201cOne of my goals for our division is to provide more opportunities for students to engage in the work we do helping operate a top-tier University,\u201d said Amon. \u201cWhile we have (and are working on more) traditional opportunities like internships and jobs, I wanted to think of a way to engage with student artists. I come from a family of artists, and I believe art conveys the heart and soul of an organization.\u201d<\/p>\n

The department created an elective special topics course specifically for this project, and focused the task to graphic design <\/a>students. Professor Cynthia Frank, a full-time lecturer of five years and professional graphic designer with more than 30 years of experience \u2014 including multiple mural commissions, some local to Charlotte \u2014 led a class of nine juniors and seniors to complete this mural project.<\/p>\n

\u201cI was excited to lead this talented group of students through a project that helped them both gain real-world experience and leave their mark on campus,\u201d said Frank. \u201cDr. Amon wanted to liven up the office and celebrate the staff that make up the Division of Business Affairs. Through his vision, students were able to work on a project from conception to completion and learn how to work together to bring a client\u2019s vision to life.\u201d<\/p>\n

This project provided an incredible opportunity for students to apply their classroom knowledge to a real-world commission. Amon requested the mural be a reflection of business affairs staff and the work they do each day. Working in small teams, the students researched the University and the functions of business affairs and pitched three distinct visual solutions to Amon. Ultimately, the proposal featuring artwork by Richard Tran, a senior graphic design student, was chosen. The entire class then got to work on production \u2014 refining the content, composition and color, researching materials, creating digital files for the stencil transfer and dimensional logo signage, and painting the mural.<\/p>\n

The mural, which is titled \u201cBehind the C,\u201d is best described by Tran as, \u201ca collaborative effort between Charlotte and student life,\u201d or, more concisely, \u201cthe scaffolding of student life.\u201d<\/p>\n

\u201cThe design is based on my own doodle style, that I call \u2018Ditto,\u2019 which uses goofy, simple characters to represent something without being super-realistic about it,\u201d said Tran.<\/p>\n

This is exemplified in the mural as each element within the painting is identifiable but slightly characterized \u2014 like the University\u2019s unofficial mascot, the goose, riding the bus.<\/p>\n

Scanning the mural, you might see Norm, the light rail, key campus landmarks, scooters, buses and robots, but a closer look will reveal groundskeepers, bus drivers, construction workers, chefs, business people, police officers, buildings such as Prospector, Reese and The Dubois Center, and so much more. It really is a carefully crafted design that encompasses the entire campus staff workforce.<\/p>\n

“My motto is \u2018arete\u2019 \u2014 excellence in all we do \u2014 and the students absolutely captured the excellent work our Business Affairs employees do to make Charlotte a world-class institution,\u201d said Amon. \u201cFrom the bus driver, to the landscaper, to the chef and the financial officer, our team is captured in this doodle. We even have the food delivery robots! The students themselves embody \u2018arete\u2019 in creating this work of art that will be enjoyed for years to come.”<\/p>\n

What some students had to say about the mural and the creative process<\/p>\n

\u201cI think [the mural] really captures how UNC Charlotte\u2019s culture is as a community and the impact we have on the outside community. Everybody is very involved and there is always a lot going on. Campus is very busy with people interacting, laughing and having a good time. I also think the style of this mural shows that no matter where you are, you can still have fun and make memories like you could when you were a kid \u2014 always learning and growing.\u201d \u2014 Christa Wickman, senior, graphic design<\/p>\n

\u201cI enjoyed considering the workers\u2019 perspectives on what they do on campus and how that contributes to the whole campus. I also enjoyed seeing how the individual pieces of each element fit together \u2014 kind of like putting together a cohesive puzzle.\u201d \u2014 Tyriek Johnson, senior, graphic design<\/p>\n

\u201cI have learned the value of teamwork throughout this whole graphic design program \u2014 how individual goals lead to one group goal. It has all been very democratic and supportive, even with differing ideas and perspectives.\u201d \u2014 Brian Pinder, senior, graphic design<\/p>\n

\u201cIt has been nice to do a big group project and see it through to completion. Everyone\u2019s opinion mattered and was considered and respected. We all put in effort. We got to make decisions, but we still had guidance from Professor Frank. It was nice to get design experience while still having guidance.\u201d \u2014 Caroline McNamara, senior, graphic design and photography<\/p>\n

This article appeared in Inside UNC Charlotte on May 23, 2023.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

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